How to Write a Real Estate Blog Post (Outline + Real Example)
The 6-part structure I use for every real estate blog post — hook, Answer Summary, Key Takeaways, body, FAQ, CTA — with a worked example and 3-hour workflow.
Read more →The Real Estate Agent’s Website SEO Audit Template (Free)
Free 52-check website SEO audit template for real estate agents — across foundations, on-page, content, mobile, speed, schema, local SEO, and lead capture.
Read more →How to Ask Past Clients for a Google Review (Scripts That Work)
The 6 scripts I use with real estate agents to ask past clients for Google reviews — timing, channel, FTC compliance, and the 3-touch system that converts at 70%+.
Read more →The Local SEO Mistakes That Cost Real Estate Agents Leads (And How to Fix Them)
The 12 local SEO mistakes I see in 80% of real estate agent audits — and the specific fixes that move rankings within 30-90 days.
Read more →How to Set Up a Google Business Profile as a Real Estate Agent (Step-by-Step)
Step-by-step guide to setting up a Google Business Profile as a real estate agent in 2026. Categories, verification, photos, descriptions, and how to avoid the most common suspension traps.
Read more →
Buyer-Side Marketing and Lead Generation for Real Estate Agents
The 2026 buyer-side real estate marketing playbook: post-NAR agreement strategy, FTHB content, relocation, investor + luxury niches, and consultation framework.
Read more →
Listing and Seller-Side Marketing for Real Estate Agents
The 2026 listing-side real estate marketing playbook: modern listing presentation, pre-listing package, FSBO/expired prospecting, Coming Soon strategy.
Read more →
Sphere of Influence (SOI) Marketing for Real Estate Agents
The 2026 sphere of influence (SOI) playbook for real estate agents: database build, segmentation, 100-touch plan, networking, and the 7:1 transaction math.
Read more →
Open House Marketing for Real Estate Agents
The 2026 open house marketing playbook for real estate agents: pre-promotion, digital sign-in, 7-day follow-up, and the conversion math that scales.
Read more →
Real Estate Team Marketing and Brand Systems
The 2026 real estate team marketing playbook: brand architecture, lead distribution, agent onboarding, recruiting as marketing, and team scaling systems.
Read more →